Inspired Gaming extends deal with Silver Heritage

Collaborative SBG agreement extended for a further three years

Dow Jones business news reports that the UK server based gaming group Inspired Gaming has extended its collaborative deal with Silver Heritage Limited as the exclusive partner for the sale and operation of Open Server-Based Gaming casino products across Asia-Pacific.

The renewed contract is for three years with the ability to automatically extend the agreement, and strengthens an ongoing relationship that stretches back for several years between the two companies.

Open SBG allows Inspired and SHL to bring an enhanced casino product range to the market, driving innovation and increased efficiencies for casino operators across Asia - Pacific.

SHL already runs Inspired's content and Open SBG platform on over 300 terminals with additional volume to be deployed during 2010 and throughout the agreement, with an initial target in excess of 1 000 units. The terminals are located in Cambodia, Laos and the Philippines, with plans for new locations including India, Macau, Singapore and Vietnam.

Inspired and SHL have been involved since 2008 in a revenue-share deal to invest in the development of the Club 19 golf, entertainment and leisure resort in south east Asia.

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