Caesars Entertainment Interactive Division Acquires Buffalo Studios

Acquisition of social and mobile games developer Buffalo Studios by Montreal-based interactive division of Caesars Entertainment has been announced by the land gambling giant without disclosing the figures.

Revealing the terms of the deal, Caesars Interactive Entertainment confirms that it plans to retain Buffalo's 74 employees and integrate the mega-popular Buffalo products Bingo Blitz and Bingo Rush through an affiliate of its subsidiary social gaming company Playtika.

Bingo Blitz attracts over 710,000 daily users and boasts 2.7 million monthly active users on Facebook.

Mitch Garber, CEO of Caesars Interactive Entertainment and former Party Gaming chief commented on the deal: “The Bingo Blitz business represents a unique opportunity for Caesars Interactive Entertainment to add to our portfolio of social and mobile game assets and to grow our market share across all interactive platforms.”

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