Nicky Senyard, founder and CEO of affiliate management group Income Access, announced a new digital marketing agency called Access Digital Marketing which will focus on digital marketing in various gaming sectors and forex and financial trading.
Senyard will be the CEO of both companies. “We’re proud to be in a position to share what we’ve learned from new markets and support operators as they expand into the online space,” she said.
“We’ve built Income Access around data analytics, reporting transparency and ROI, and this focus will continue to anchor how we approach marketing strategy and implementation. Our digital marketing services will be supported by tracking, reporting and ad serving technology and a traffic network which uniquely positions us as a turnkey industry partner.”