bwin.party Digital Entertainment put rumors to rest with the confirmation that is in the early stages of discussions with "a number of [undisclosed] interested parties regarding a variety of potential business combinations with a view to creating additional value for bwin.party shareholders".
Investor, Jason Ader has applied pressure to the Board via his company Spring Owl with suggestions to make changes to the board, strategies to cut costs increase growth.
There is speculations that Amaya Gaming Group and Playtech could be potential buyers.
On Wednesday, Playtech announced that it placed “€297m of senior, unsecured convertible bonds due 2019”. The company also said that the net proceeds from this would be "used for pursuing acquisitive and organic opportunities for Playtech in line with its strategy."