Mr. Green & Co is to acquire the operations of Mybet Italia pending regulatory approval and a spokesperson for Mr. Green said that the acquisition will help launch its gambling services in the regulated Italian market.
“The acquisition presents an exciting opportunity to enter the Italian market,” said Mikael Pawlo, CEO of Mr Green & Co.
“It is the Group’s strategy to conduct operations in several regulated markets and to increase the portfolio’s share of revenue from regulated markets to significant levels over the next few years.
"While this will entail lower risk and greater marketing opportunities, it will also mean that license costs will vary according to the market.”
According to Pawlo, Mr. Green intends to take its online casino live in Italy sometime during Q2 2015 assuming that it receives the go ahead from the Italian gaming regulator, AAMS.