NetEnt Welcomes Players to the Jungle

NetEnt Welcomes Players to the Jungle Welcome to the jungle. We’ve got fun and games…well you know how it goes.

Net Entertainment drew a crowd of anxious bystanders at the 2015 ICE Totally Gaming show in London when the company unveiled its newest Slot Game, Guns ‘N Roses.

This is something completely different for NetEnt and for the band. Guns ‘N Roses has entered into its first licensing contract to be featured on a Slot Game. The band has sold 100 million records and is highly recognizable around the globe.

During an interview with, Per Eriksson, CEO of NetEnt, said:

“Well, we have launched branded games with films titles in the past and we thought we need to make something different. We’re always ahead and we want to have innovations and with this brand; it’s an iconic brand. What can I say this is perfect for us and I’m so happy to have this iconic brand for Net Ent.”

“Internally, we have something called “The Innovation Week” so direct after ICE [2015], we have our innovation week where we have the whole company involve in that. And we live, breath innovation the whole week. Of course we do it the whole year round but this particular week we have a lot of things going on in the office and we have at the end of the week, we have a Net Ent’s den where me and the board members are meeting up with new ideas and the winner gets a trip to Las Vegas and the funny thing is that every year, we just come out with crazy ideas. And it does not to do only with new games it could be for example, new ways of taking care of customers coming in to the office.”

Guns ‘N Roses will be released in 2015 and LCB was there to catch the big moment of NetEnt’s Guns ‘N Roses Reveal!

  • Very excited about the new release:) I have to be honest, I am huge fan of Guns ‘N Roses. Thanks LCB for the article and NETENT for “The Innovation Week", I expect that this isn't the only grate thing that resulted from this week. The video description could have contained a little about the actual game but it's a start. I found a little more about the new game online but it seems so far that it's all very quiet, for now.
  • Great that they have many ideas and realizing them. But i hope this slot will be more generous too. :) it will be fun to play
  • Netent is my favorite software provider and this seems like an amazing idea. I am so looking forward to this, I like all new Netent slots and hope this one won't be an exception!
  • So Guns ‘N Roses become the latest in a long line of musical acts to license their brand to a gaming provider... I'm not really part of the target demographic, although I was around when the band became popular and know most of their biggest hits, but hope NetEnt comes up with a slot that satisfies fans of the musicians as well as the casino platform.
  • Guns ‘N Roses, who doesn't know this band. What an excellent idea to feature on of the biggest rock bands ever to be the feature of a slot game. What a draw it will be. This is innovative. Smart minds know what people like and have found this avenue way to use these icons. This is how artists become immortal.
  • Fantastic brand for NetEnt to score and license for a new slot game, but I just hope they do the band justice - so many recentA NetEnt titles are disappointing in terms of features and paytable - I really dont care how great it looks, or how many GnR tracks you stick in the background, its a slot machine - if it doesn't pay out I aint gonna play t!!!
  • Sorry for the poor video guys, that is the best I could do given the circumstances ( iPhone6, huge crowd and noise ) :D :D
  • Gun N Roses are epic , big shoes to fill on this slot . I hope it isn't cheesy , It was very innovative to go with an icon band . Its true so many are doing movies or same ol theme rehashed and it tends to get bit boring . Now with the good theme add some of the epic music and some new WOW features in there ...hits capable of big wins and they will have a goldmine of a slot . Im anxiously awaiting to take a peek at it .
  • I am eager to see and play on that sloth game. Seems like it will be a great fun especially when it comes to Guns N''Roses and their incredible music. I hope it will be better than it sounds, this new slot game from NetEnt is something completely different for them and for me as a player.
  • I love GNR and I think it's such a cool idea to put them on the reels of a slot. Paradise City, November Rain, Knockin' on Heaven's Door, Don't Cry are some of their best songs :)

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