Vegas Kings Delivers Sunbet Sportsbook

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July 2nd, 2018
Back Vegas Kings Delivers Sunbet Sportsbook

South Africa's casino operator, Sunbet, has gone live with a brand new sportsbook provided by Vegas Kings who has developed and implemented their own design to it. Late last year, Sun International Limited inked a multi-year contract with Bede Limited and Kambi Group who were going to provide the premium sportsbook technology. Vegas Kings' longstanding experience and expertise in the field of sports betting has come in handy, as Sunbet now has one of the most advanced sportsbooks on the market. Vegas Kings managed to deliver the new sportsbook on time in the midst of great hype and expectations from both the operator and its punters.

New numerous key features, exciting rewards and much more is now on offer to all of Sunbet's punters. Some of them are as follows: Action Bets, often described as Live in-PLay betting on steroids, is the first of its kind in South Africa. The customers can bet on some crucial moments like the next point or a goal or the way it will be scored, while the event is still live. Cash Out makes it possible for customers to cash out on selected bets, giving them an opportunity to take matters into their own hands by taking an early cash out before the conclusion of the event – green notification indicates that this feature is available on particular bet. Live in-Play events, that is 100,000 of them per year, to be precise, provide even more betting opportunities and additional markets. And finally, there are some brand new rewards like odds boosts and profit boosts, making your sports betting more rewarding.

Vegas Kings collaborated closely with the Adobe Development Team in order to design a fully mobile responsive website using the HTML5 coding. The new Sunbet website has a unique and clean look that will be a great asset to the brand itself, while keeping with the latest trends in iGaming industry.

Vegas Kings' CEO, Ashley Adir, commented: “We were asked not to stray too far away from the old look and feel, to create a new fresh and vibrant Sports betting site under extremely tight deadlines, which we feel we have accomplished. Designing and developing a new site as big as Sunbet took a lot of focus with fine attention to detail in order to get it to the level that we and Sun International are accustomed too. We are appreciative that Sunbet trusted the Vegas Kings Agency and we thoroughly enjoyed the working process with all the various teams involved.”

Sun International's Group Manager for Online Business Development, Martin Sack, was very content, saying: “Vegas Kings have assisted Sunbet in creating an exciting upgrade to its sportsbook offering.The new Sunbet site is world class by any standard and it was a pleasure working with such skilled design professionals.”

Source:

“Vegas Kings hand-picked to design and develop Sun International’s new Sunbet.co.za Sportsbook”, vegaskings.com, June 15, 2018.

“much more is now on offer to all of Sunbet's punters”

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