British gambling giant William Hill will enter the Italian market as they plan to launch an online casino there at the end of this month. This will be followed by an online bingo site, a sportsbook site and a poker room.
The market there is huge, Italy is one of Europe's largest countries with a population of 60 million and the Italians like gambling a lot. At the moment the Italian market is estimated to be worth 6 billion Euro but it's growing constantly.
William Hill enters Italian market
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